FINAL PROGRAMME
Friday,19 November 2004
08.30 – 09.30 Registrations
09.30 – 10.30 Opening
Prof. Harry COCCOSSIS,Secretary General,Greek National Tourism Organization
Mr Gerasimos FOKAS,President,Hellenic Chamber of Hotels
Mr Kostas KONSTANTINIDIS,CEO,Heliotopos Group,GR
10.30 - 11.00 Coffee Break
11.30 – 13.30 Session 1: Exploring the Present and the Future of the Meetings Industry
Chair: Paris TSARTAS,Professor,University of the Aegean,GR
- Prerequisites for the Organisation of Large-Scale or Mega Events: Experiences from the Olympic Games of 2004
Costas CARTALIS,Ass.Professor,University of Arhens,Former General Secretary for the Olympic Games at the Ministry of Culture,GR
- Legal Framework and Financing of Conference Tourism
Elisabeth HATZINIKOLAOU,Director of Studies & Investment,Greek National Tourism Organization,GR
- The Economic Impact of the Meetings Industry
Zacharias KAPLANIDIS,Economist,ZITA Congress & Travel,GR
- Research Methodology of the Characteristics of Professional Trips made by Greek Tourists (2003-2004)
Paris TSARTAS,Professor,Eleftheria GRIMBA,PhD Candidate,University of the Aegean,GR
- Strategic Spatial Framework for the Development of Conference Tourism in Greece
Ioannis PATELLIS,ex President of the Greek National Tourism Organization,
J. Patellis Consultants-Ergomichaniki GmbH,GR
- Hall Mark Events: Lobbying Approaches and Marketing Implications for Tourism Destinations
George DRAKOPOULOS,General Director,Association of Greek Tourism Enterprises,GR
13.30 – 14.30 Lunch Break
14.30 – 16.30 Session 2: Sponsoring and Fund Raising
Chair: Stefan MITTMANN,General Secretary of the Hellenic Purchasing Institute,GR
- Corporate Social Responsibility Potential Field of Action of the Meetings Industry
Emmanuel VOULGARIS,Vice Chairman,S&B Industrial Minerals S.A.,GR
- The Business Sponsorship and the Conference Organizations: The Case of Greece
Petros ZOUNIS,Panteion University,GR
Round Table Discussion: Sponsoring and Fund Raising
George DRAKOPOULOS,General Director,Association of Greek Tourism Enterprises,GR
Stefan MITTMANN,General Secretary of the Hellenic Purchasing Institute,GR
Emmanuel J. VOULGARIS,Vice Chairman of S&B Industrial Minerals S.A.,GR
Petros ZOUNIS,Dr of Panteion University,GR
Dimitra DASKALAKI,P.R. Manager IMAKO Media Group S.A.,GR
Menia ZAFEIROPOULOU,Public Relations Manager,Efharis Estate,GR
16.30 – 17.00 Coffee Break
17.00 – 19.00 Session – Staying Informed!
Chair: Konstantinos KARAGOUNIS,“Synedrio” Magazine,GR
Keynote Presentation
- Staying Informed of Changes and Trends: A MICE Distance Education Programme
Sotiris AVGOUSTIS,Assoc. Professor,Amanda CECIL,Lecturer,Indiana University,US
- Virtual Conferences: Pros and Cons
Zacharias AGIOUTANTIS,Professor,Technical University of Crete,GR
- Exhibitions in Greece: Problems and Perspectives
Nikos KOUMANIS,Project Manager,Xenia Exhibitions and Conferences S.A.
- New Technologies in the Congress Area: The Linking Between Past Experience,Present and New Perspectives
Panos PODIMATAS,Managing Director,P.C. Podimatas Audiovisuals,GR
- Catering and the Healthy Diet
Connie LAMBROU – PHILLIPSON,Nutritionist,President of the Institute of Palaeonutrition,GR
19.00 – 20.00 Welcome Reception
Saturday,20 November 2004
09.30 – 11.00 Session 4: – Meeting Facilities
Chair: Konstantinos DERIZIOTIS,“Money and Tourism" Magazine,GR
Keynote Presentation
- Capacity Building Project Case of Fener/Balat of Istanbul
Meral KORZAY,Professor,Applied Tourism Administration Research Center,University of Bogazici,TR
- Energy and Environmental Quality of Conference Centers
Matheos SANTAMOURIS,Assoc.Professor,University of Athens,GR
- Investments in Exhibition and Conference Centers
Tasos KOUMANIS,President of the Association of Greek Exhibition & Conferences Organisers,GR
- Sizes and Types of Conferences in Greece
Margarita MANOUSOU,Journalist,“Tourism Market” Magazine,“MEETINGREECE”,GR
11.00 – 11.30 Coffee Break
11.30 – 13.30 Session 5: Round Table Discussion - Investing in Meeting Facilities
Coordinator: Spyros ZOUGRIS,“The Tourism Report” Magazine,GR
Tasos KOUMANIS,President of the Association of Greek Exhibition & Conferences Organisers,GR
Irini D. VARDA CAPSIS,Sales and Marketing Director,Capsis Convention Centers and Resort Hotels,GR
Nikos KONTAKIS,Sales Director,Maris Hotels,GR
Elisabeth HATZINIKOLAOU,Director of Studies & Investment,Greek National Tourism Organization,GR
13.30 – 14.30 Lunch Break
14.30 – 17.00 Session 6 – Education and Technology
Chair: Meral KORZAY,Univeristy of Bogazici,TR
- Soft Skills as a Tool to Increase Productivity
Emmanuel KONDYLIS,Professor,University of Piraeus,GR
- The Importance of Education and Training in the Conference Industry
Tony ROGERS,Executive Director,British Association of Conference Destinations (BACD) and the Association of British Professional Conference Organisers (ABPCO),UK
Technical Issues
- Using a Relational Database for Conference Management
Zacharias AGIOUTANTIS,Professor,Technical University of Crete,GR
- Editing a Technical or Scientific Paper
Kostas KOMNITSAS,Assoc. Professor,Technical University of Crete,GR
- Incorporating Graphics in a Technical Paper
Zacharias AGIOUTANTIS,Professor,Technical University of Crete,GR
- Enhancing the Quality of a Power Point Presentation
Kostas KOMNITSAS,Assoc. Professor,Technical University of Crete,GR
Sunday,21 November 2004
09.30 – 11.00 Session 7: Marketing and Strategies for the Meetings Industry (Part 1)
Chair: Spyros GIANNIOTIS,“Hellenic Travelling”,GR
Keynote Presentation
- Facing the Challenges of International Meetings: An IFI Case Study
Christer CARLSSON,Head,Annual Meetings and Event Management,European Bank for Reconstruction and Development,UK
- Stakeholder Conflicts and Destination Marketing: Some Insights from the Case of Milos
Maria LICHROU,PhD Candidate,Lisa O’MALLEY,Professor,University of Limerick,IE
- Managing the Destination Marketing Task: Operational and Financial Characteristics of Convention & Visitors Bureaux
Dimitris KOUTOULAS,Lecturer,University of Macedonia,GR
- The Incorporation of Local Cultural Elements in the Tourist Product,the Local Supply Chain,the Diferenciality and the Recognizability
Dimitris MICHAELIDES,Representative of the European Regional Culinary Heritage Network,GR
11.00 – 11.30 Coffee Break
11.30 – 13.30 Session 8 – Marketing and Strategies for the Meetings Industry (Part 2)
Chair: Sotiris AVGOUSTIS,Assoc. Professor,Indiana University,US
Keynote Presentation
- Clustering Tourists Based on their Perception of Greece and Marketing Strategy Implications
Spyros GOUNARIS,Ass. Professor,Chara POLYCHRONAKI,PhD Candidate,Athens University of Economics and Business,GR
- Destination Marketing: Branding or re-branding?
Radu CIMPONERIU,President of the Romanian Convention Bureau,RO
- Putting Forward a Bid for a Congress
Kostas KONSTANTINIDIS,President and Managing Director,Heliotopos Group,GR
- Adding Value When Outsourcing Meeting Services
Stefan MITTMANN,General Secretary of the Hellenic Purchasing
Institute,GR
- The Successful Biding for ICCA 2006,Rhodes
Irini D. VARDA CAPSIS,Sales and Marketing Director,Capsis Convention Centers and Resort Hotels, Panos PODIMATAS,Managing Director,P.C. Podimatas Audiovisuals,GR
13.30 – 14.30 Lunch Break
14.30 – 16.30 Session 9 - Round Table Discussion: Factors Influencing the Growth and Development of Meetings Demand
Coordinator: Sotiris AVGOUSTIS,Assoc. Professor,Indiana University,US
Radu CIMPONERIU,President of the Romanian Convention Bureau,RO
Christer CARLSSON,Head,Annual Meetings and Event Management,European Bank for Reconstruction and Development,UK
Sotiris AVGOUSTIS,Assoc. Professor,Indiana University,US
Dimitris KOUTOULAS,Lecturer,University of Macedonia,GR
16.30 – 17.00 Closing Remarks |
